Best Tips for Pinterest Strategies

Pinterest is a great avenue to utilize to gain organic traffic to your site. As a Search Engine, Pinterest is great at letting your control how you want others to see the image of your site. This is done by creating pins that match content on your blog or business website.

There are many strategies to market your site with Pinterest that can help your site grow. Many question how often to pin and who to follow or even when. Below we put together some strategies to help you with Pinterest SEO and to maintain your pinning cycles.

Optimizing your Pinterest for SEO

Your Bio Profile:

Complete your bio in the Pinterest Profile.

Use an image in your bio, whether it’s personal or business logo. Business is better for trustworthiness. Be careful when using personal photos on business accounts. It’s best to use photos that keep you at a distance. You can also use just a side profile image to not completely give away your identity.

If your account is truly personal, then use caution when using a personal photo. Remember: You do not know those who are viewing you. Protect yourself and your family.

*Be sure to check out Making Sense of Security information and courses to learn more about how to protect your personal data and your business by clicking here.

Location:

Add your location. Don’t be vague. Enter nearest city with the largest population. Especially if you don’t want to pinpoint.

If you are near choices of big cities, it’s best to use one in the state you reside in or that is closest. This can be advantageous when you live near cities like Philadelphia, PA, Charlotte, NC or even Atlanta, GA on the East Coat. Naturally the West Coast has high populations in San Fransisco, CA, Los Angeles, CA and Seattle, WA.

"About" Description

Take advantage of this space to intrigue your visitors of what makes them need you, your products or your services. This is where you need to make yourself stand out from the sea of other Pinners to capture their attention.

Visit other Pinners accounts and take note of what catches your eye. Remember, you can always update your profile at any time.

Using KeyWords

Use keywords in your Descriptions. Key words need to go in a variety of places. These include:

-“About” your Pinterest account description

-Board Descriptions

-Pin Descriptions

Ensure you keep a digital note handy with your keywords to be able to incorporate them often.

Pinning Cycles

Pin daily. These includes creating new pins and repining your own content. This should be approximately 10x daily.

Schedule approximately 30 pins daily through a scheduler. Why do both? Because Pinterest wants to know you are not just scheduling but also checking in to see what relevant content, they are sending you daily.